Bulk post upload

Schedule many posts at once by uploading a CSV or spreadsheet, or by importing a batch of posts.

What it is

Bulk upload lets you prepare a month of posts in a spreadsheet, with columns for text, date, time and image links, and load them into the tool in one go. You then review the results and fix anything that did not import. Buffer, Hootsuite, Later, Publer and SocialPilot are among the tools that list it.

Why it matters

Creating posts one by one is slow when you manage many accounts or have a long campaign. A spreadsheet is also easy to share with colleagues or clients for review before anything goes live. It matters for agencies, businesses with several locations and anyone running a content calendar. If you post a few times a week, a normal scheduler is quicker.

What to check

  • How many posts can one upload include.
  • Does the import support images and video, or only text.
  • Does it flag rows with errors, such as a date in the past, before scheduling them.
  • Is there a template to download, and does it include network-specific fields.

Tools with Bulk post upload

  • Metricool logo
    From €16/mo yearly
    Schedule social posts, analyse engagement, and manage paid campaigns across multiple platforms in one place.

    Organic socialFree plan

  • Hootsuite logo
    From $99/mo yearly
    Schedules posts, monitors conversations and reports on performance across multiple social media networks.

    Organic social

  • Sprout Social logo
    From $79/mo yearly
    Manage publishing, engagement, analytics, and social listening across brands from one dashboard.

    Organic social

  • Later logo
    From $18.75/mo yearly
    Schedules and publishes visual content across Instagram, TikTok, Facebook, Pinterest, LinkedIn and more.

    Organic socialAffiliate link

  • Publer logo
    From $5/mo
    Schedules, publishes and analyses social media content across multiple platforms from one calendar.

    Organic socialFree plan

  • Buffer logo
    From $5/mo yearly
    Schedules and publishes social media posts across multiple platforms from one dashboard with team approval workflows.

    Organic socialFree plan

  • SocialPilot logo
    From €16.15/mo yearly
    Schedule, publish and manage social media across multiple channels and analyse performance from one dashboard.

    Organic social

In Organic social ranking order; the number is each tool's place.