Run the business in 12-week years

Every 12 weeks, the team picks a few goals and how they will measure them.
PricingStart the audit

Twelve weeks, a few objectives, one view

The cycle shows the week you are in, the objectives with their key results, and who owns each, people and agents alike.

Cycle 4 · Oct to Decapp.solidgrowth.com/cycles/4
12-week cycleWeek 6 of 12 · 6 to go
  1. 1
  2. 2
  3. 3
  4. 4
  5. 5
  6. 6
  7. 7
  8. 8
  9. 9
  10. 10
  11. 11
  12. 12
Every visitor can start the free auditClient acquisition
MDWA
  • Audit live on every page80%
    x
    8 of 10 page types
  • 40 audits finished45%
    x
    18 of 40
Decisions drive the daily agendaValue creation
TB
  • Open decisions on the agenda60%
    x
    6 of 10 teams
  • Median time to decide under 2 daysNo check-in
    x

How 12-week cycles works

  1. Plan

    Every 12 weeks, the team picks a few goals and how they will measure them.

    ObjectiveCycle 4

    Every visitor can start the free audit

    • Audit live on every page80%
      x
      8 of 10 page types
    • 40 audits finished45%
      x
      18 of 40

  2. Do

    Goals break down into deliverables and tasks, and people get through them faster with AI.

    This weekWeek 6
    • SG-412Audit box on detail pagesReviewWA
    • SG-418Scoring: five levels per factoryDoingSV
    • SG-421Newsletter per factoryReadyMD

  3. Decide

    Every choice along the way is captured: the options, who chose, and why.

    Decided this cycleReview
    • Keep the audit at about ten minutesWeek 5

      Adaptive questions; short where a factory is strong.

    • Promote the audit after deployWeek 6

      Roll out to all detail pages, then announce it.

    Cycle 5 starts on 4 January with these as its rules

What you get

Objectives and key results
Each objective runs for 12 weeks, with key results and initiatives: mini business cases of what we're doing and why.
Faster with AI
Goals break down into deliverables and tasks, and people get through them faster with AI.
Deploy, then promote
Work moves through an SDLC-like lifecycle with one twist: after deploy comes promote. Do we roll this out, do we market this?

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