The tools, data and processes behind new clients

Systems is the base of this factory: the tools and data we run on, and the steps that say how each one is done.
The Client acquisition factory's slab raised out of the hexagon, carrying its objects

What this layer is

Systems answers two questions. Can we see what is happening? Is it all in one place? If the answer is no, the layers above cannot be trusted, so this is the layer we fix first.

What we use today

The tools this factory runs on today.

Good alternatives

For company data, Leadinfo (/tools/leadinfo) is a good alternative to Surfe. Each tool page lists its alternatives.

Affiliate links

Where a link on this page is an affiliate link, we say so next to it. The affiliate disclosure is on our legal page.

Questions

Get the newsletter
One email a month: what we shipped, and what we learned doing it.