The verdict
If you run a Shopify or similar store and support takes real hours every week, put Gorgias first. Order data in the ticket cuts the copying between tabs, and its macros and AI agent are built for returns and order status.
If you are a B2B or SaaS team, pick Help Scout. You would pay for store features in Gorgias that you never use. Help Scout has a free plan to start on, and it is quick to set up. Check how each is priced before you decide. Gorgias follows ticket volume, so a seasonal spike can push you up a plan. Help Scout is priced per user, and its AI agent is billed per resolution.