OptinMonster

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Pop-ups, exit-intent offers, floating bars and targeting rules that turn website visitors into subscribers.

How to automate OptinMonster

Native integrations

OptinMonster lists more than fifty integrations with email and marketing tools, plus platforms such as WordPress, Shopify, WooCommerce, Magento, Squarespace and Wix. Connect your email platform first so each sign-up lands on the right list.

Automation idea: send sign-ups from a pricing-page campaign to a different list than blog readers, so each group gets a matching welcome email.

API and webhooks

OptinMonster has a webhook integration that sends lead data to any URL. It also has API keys and documentation for using its API with single-page applications.

Automation idea: post each new lead to your CRM through a webhook and create a task for sales when the lead came from a high-intent page.

No-code automation

There is a documented Zapier connection. Use it to send leads to tools without a native integration, such as a spreadsheet or a team chat channel.

Automation idea: when a coupon wheel campaign collects an email, a Zap adds the contact to a sheet and posts a message to the marketing channel.