Webflow vs WooCommerce

Webflow logovsWooCommerce logo
Webflow is a hosted visual builder for marketing sites, while WooCommerce is a free WordPress plugin for running a shop. Pick Webflow for a B2B site, and WooCommerce when the shop is the business.

The verdict

For a small B2B team whose website is mostly marketing, with landing pages, a blog and case studies, I'd pick Webflow. It is built for that, and every B2B site I manage today runs on it. If selling products is the core of the business, I'd pick WooCommerce, because Webflow's ecommerce is fine for small catalogues but limited next to dedicated shop platforms. If you already run WordPress and want the shop inside it, WooCommerce wins easily. If nobody wants to look after updates, security and speed, lean towards Webflow, where hosting is part of the product. Do not take WooCommerce on for a brochure site. You would carry the maintenance for features you never use.

What the data says
  • Both cover 1 of the 1 features we compared.
  • Both have a free plan, so you can try each before you pay.
  • Both have an API and an MCP server, so either works with AI employees.
  • In our Website ranking, Webflow places 1 and WooCommerce 9 of 11.

Side by side

Webflow and WooCommerce compared
5 points compared
Starts at$15/moNot known yet
Free planYesYes
APIYesYes
MCP serverYesYes
Native ecommerceYesYes
Links

Plans and pricing

Webflow logo

Webflow

  • Starter (site plan)Free site on a webflow.io domain with limited CMS, 2 static pages and 1 GB bandwidth.Free
  • Basic (site plan)Per site: custom domain, 300 static pages, 10 GB bandwidth. Shown as $15 per month billed yearly.$180/yr
  • Premium (site plan)Per site: full CMS and more bandwidth for content-rich sites. Shown as $25 per month billed yearly.$300/yr
  • Team (platform plan)Organisation plan at $2,500 per month on an annual contract; adds localization, publishing workflows and priority support.$2,500/mo
  • Core (workspace plan)Workspace plan for teams: 10 staging sites, code export. Shown as $19 per month billed yearly; extra full seats $39 per month each.$228/yr/seat
  • Growth (workspace plan)Workspace plan with unlimited staging sites and site-level roles. Shown as $49 per month billed yearly.$588/yr/seat
WooCommerce logo

WooCommerce

  • WooCommerce coreFree and open source, no platform fee or revenue share; hosting, payments and extensions cost extra.Free

Prices as the vendors list them. They change often; the final price is on their sites.

Who each is for

Webflow logo

Choose Webflow if…

Pick Webflow if you are a marketing team, designer or agency that wants a custom-looking site you can change without waiting for a developer. Campaign landing pages, a CMS for content marketing and an Editor mode where colleagues can edit copy without breaking the design are the main reasons. Hosting is included, so there is no server to look after. The costs are a learning curve, plans split between sites and workspace seats, and some lock-in, because the CMS and interactions belong to Webflow. It suits a B2B company with a few products or a small shop on the side. It is not the tool for a large catalogue.

WooCommerce logo

Choose WooCommerce if…

Pick WooCommerce if your site already runs on WordPress, or you are happy to move to it, and the shop is central. You get products, a cart, checkout, orders, coupons and shipping zones inside the WordPress admin, with no platform fee on the core. You choose the host, the payment processor and the extensions, so you keep control of your data. That suits stores with a lot of content and unusual products. You need a developer or a trusted agency, because updates, backups, security and speed are your job. Add up hosting, extensions and developer time before you compare it with a hosted option.

Other options worth a look

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  • Shopify logo
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  • Framer logo
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  • BigCommerce logo
    ToolClient acquisition
    Hosted e-commerce platform for online stores, with B2B features, open APIs and plans tied to your sales volume.

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    From $29/mo yearly