Outreach vs Salesloft

Outreach logovsSalesloft logo
Outreach and Salesloft both run sequences, calls, deals and forecasts for larger B2B sales teams. Outreach leans on AI credits and a wide developer portal. Salesloft now sits inside the Clari group.

The verdict

For a small B2B team, I'd pick neither. Both assume several reps, a defined outbound process, a CRM you trust and someone to run the platform. A lighter sequencer such as Apollo or Reply.io does the basic job with less effort.

If you are past that stage, the choice comes down to the demo. I'd pick Outreach if you want a clear package ladder and a wide developer portal with a REST API, webhooks and custom objects. I'd pick Salesloft if forecasting through Clari and a guided daily work list for new reps matter most. In both cases, get the quote in writing with the modules named.

What the data says
  • Both have an API and an MCP server, so either works with AI employees.
  • In our Sales sequences ranking, Outreach places 1 and Salesloft 2 of 3.

Side by side

Outreach and Salesloft compared
At a glance
Starts atNot known yetNot known yet
Free planNoNo
APIYesYes
MCP serverYesYes
Links

Plans and pricing

Outreach logo

Outreach

Pricing not in our catalogue yet.

Salesloft logo

Salesloft

Pricing not in our catalogue yet.

Prices as the vendors list them. They change often; the final price is on their sites.

Who each is for

Outreach logo

Choose Outreach if…

Pick Outreach if you run a mid-size or larger sales team and want sequences, call intelligence, deal management and forecasting in one platform. It standardises what every rep does, and managers get one view of deal health.

It also suits teams that want to build on top of it. Outreach lists a developer portal with a REST API, webhooks, custom objects and data sharing to Snowflake, plus an official MCP server. The cost model has two parts, seats and AI credits, so ask what happens when the credits run out. Map the features you need to a package before the demo, and name an owner who will configure it.

Salesloft logo

Choose Salesloft if…

Pick Salesloft if you run a structured B2B outbound motion with several reps and a CRM you can trust. Cadence runs the outreach, Conversation Intelligence analyses calls, and Rhythm ranks what each rep should do next, which helps when the team is new to a process. Its site lists connections to Salesforce, Microsoft Dynamics and HubSpot.

Salesloft now spans several products after the Clari merger, including Clari, Drift and Groove. Ask which of them are in your quote and how login and data sync work between them. It is a lot of platform for a solo seller, and a messy CRM will give you a messy work list.

Other options worth a look

  • CA
    ToolClient acquisition
    Manages cloud-based business calls and SMS with virtual numbers, power dialers, IVR routing, and AI-powered transcription.

    Sales sequences

    From $12/mo yearly