Frase vs Scrunch AI

Two SEO tools side by side: what each does, what it costs and who it suits.

The verdict Side by side Plans and pricing Who each is for Other options

The verdict

On the data we hold, it's close: neither pulls ahead on features, a free plan or AI access. The choice comes down to how you work.

What the data says

Frase starts lower, at $39/mo against $250/mo.
Both have an API and an MCP server, so either works with AI employees.
In our SEO ranking, Frase places 4 and Scrunch AI 8 of 15.

Side by side

Frase and Scrunch AI compared
At a glance	Frase	Scrunch AI
Starts at	$39/mo	$250/mo
Free plan	No	No
API	Yes	Yes
MCP server	Yes	Yes
Links	Visit	Visit

Plans and pricing

Frase

Starter1 seat, 1 site, 10 articles and 50 audit pages per month.$49/mo
Professional3 seats, 5 sites, 40 articles and 250 audit pages per month.$129/mo
Scale5 seats, up to 10 domains, 100 articles and 1,000 audit pages per month.$299/mo

Scrunch AI

CoreFor brands: 125 prompts, 5,000 responses per month, 4 LLMs, 5 user licenses, 1 brand workspace.$250/mo

Prices as the vendors list them. They change often; the final price is on their sites.

Who each is for

Choose Frase if…

Content marketers, SEO teams and agencies who publish articles at volume and want research, drafting, publishing and ranking checks, including visibility in AI search, in one tool.

Visit Read the review

Choose Scrunch AI if…

Marketing and growth teams, and agencies, who want to see how their brand appears in AI answers from ChatGPT, Gemini, Claude and Perplexity, and fix pages AI models struggle to read.

Visit Read the review

Other options worth a look

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