Contentsquare vs WhatConverts

Contentsquare logovsWH
Two Tracking tools side by side: what each does, what it costs and who it suits.

The verdict

On the data we hold, Contentsquare comes out ahead. Here is why, point by point.

What the data says
  • Only Contentsquare has a free plan to start on.
  • WhatConverts starts lower, at $30/mo against $49/mo.
  • In our Tracking ranking, Contentsquare places 1 and WhatConverts 14 of 14.

Side by side

Contentsquare and WhatConverts compared
At a glance
Starts at$49/mo$30/mo
Free planYesNo
APIYesYes
MCP serverYesNot known yet
Links

Plans and pricing

Contentsquare logo

Contentsquare

  • Experience Analytics FreeFree tier with 200K monthly sessions and 10K session replays per month.Free
  • Experience Analytics GrowthFrom $49 a month at 7K sessions; price scales with session volume and 20% off when paid annually.$49/mo
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WhatConverts

  • Call TrackingBusinesses needing call recording and dynamic number insertion$30/mo
  • PlusUsers requiring form and chat tracking alongside calls$60/mo
  • ProTeams needing scheduled reports and HIPAA compliance$100/mo
  • EliteAdvanced attribution and customer journey tracking$160/mo

Prices as the vendors list them. They change often; the final price is on their sites.

Who each is for

Contentsquare logo

Choose Contentsquare if…

Product, UX and conversion teams with enough site traffic to want to see where visitors get stuck, and to prove which fixes actually move conversion.

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Choose WhatConverts if…

We haven't written up who WhatConverts suits yet.

Other options worth a look

  • Google Analytics logo
    ToolClient acquisition
    Measure website and app traffic, user behaviour, conversions, and revenue with free event-based analytics.

    Tracking

    Free plan
  • Microsoft Clarity logo
    ToolClient acquisition
    View session recordings and heatmaps free to understand how users navigate your website or app.

    Tracking

    Free plan
  • Spectacle logo
    ToolClient acquisition
    Links marketing touchpoints and ad spend to customer revenue and pipeline for B2B SaaS teams.

    Tracking

    From €89/mo yearlyAffiliate link
  • Plausible Analytics logo
    ToolClient acquisition
    Lightweight, open-source web analytics that shows your traffic on one page without cookies or consent banners.

    Tracking

    From $7.50/mo yearlyFree plan
  • CallRail logo
    ToolClient acquisition
    Assigns unique phone numbers to campaigns so inbound calls can be attributed to their original marketing source.

    Tracking

    From $50/moAffiliate link
  • SI
    ToolClient acquisition
    Tracks website traffic, audience behavior, and competitor metrics across channels to inform marketing strategies.

    Tracking

    From $99/mo yearlyFree plan