Brevo vs Typeform

Brevo logovsTypeform logo
Typeform builds conversational forms that get more people to finish. Brevo sends email, SMS and WhatsApp and holds a basic CRM. Start with Typeform if forms lose people, and Brevo if leads go quiet.

The verdict

If you have no way to follow up with the people who fill in your forms, I'd pick Brevo first. A list with a simple automation behind it does more than a prettier form.

If you already send email and your demo request or application form is where people drop out, I'd pick Typeform and spend on it where conversion pays back.

The two connect through integrations or Zapier, so many teams end up with both. Do not buy Typeform for quick internal forms. A free form tool does that job, and the one-question format is slower for long, simple lists of fields.

What the data says
  • Both cover 1 of the 1 features we compared.
  • Both have a free plan, so you can try each before you pay.
  • Both have an API and an MCP server, so either works with AI employees.
  • In our Email nurture ranking, Brevo places 1 and Typeform 7 of 8.

Side by side

Brevo and Typeform compared
5 points compared
Starts at€6.33/mo$28/mo
Free planYesYes
APIYesYes
MCP serverYesYes
Follow-up emails after a submissionYesYes
Links

Plans and pricing

Brevo logo

Brevo

  • FreeFree forever, no credit card; send up to 300 emails per day.Free
  • StarterSingle user, from 5,000 emails per month, no Brevo logo costs extra; EUR 6.33 per month billed yearly.€7/mo
  • StandardMarketing automation, A/B testing and landing page, from 5,000 emails; EUR 13.50 per month billed yearly.€15/mo
  • Professional10 seats, from 150,000 emails per month, extra channels and AI tools; EUR 449.08 per month billed yearly.€499/mo
Typeform logo

Typeform

  • FreeFree plan with a limited number of responses; add-ons not available.Free
  • Basic1 user, 100 responses a month; $39 monthly or $28 per month billed yearly.$39/mo
  • Plus3 users, 1,000 responses a month; $79 monthly or $56 per month billed yearly.$79/mo
  • Business5 users, 10,000 responses a month; $129 monthly or $91 per month billed yearly.$129/mo
  • Growth Flow5 users, 10,000 responses, Contacts and Automations included; $379 monthly or $266 per month billed yearly; 14-day trial.$379/mo

Prices as the vendors list them. They change often; the final price is on their sites.

Who each is for

Brevo logo

Choose Brevo if…

Brevo suits a lean B2B team that wants newsletters, drip campaigns and messaging across email and SMS, with a basic CRM. It prices on email volume, not on contacts, and the free plan lets you test with a real list.

It has no conversational form builder, so it will not fix a form that people abandon. Some features such as A/B testing and landing pages need higher plans, so check them before you pick a tier.

Typeform logo

Choose Typeform if…

Typeform suits marketing, product, HR and research teams that care about completion rates. Logic, video and audio answers and drop-off tracking make it strong for lead capture, onboarding and customer research.

Plans are built around response and seat limits, and cost rises quickly with volume. Growth Flow, Research Flow and some parts of the MCP server sit on higher plans. Test completion on your own audience before you move every form over.

Other options worth a look

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  • Campaign Monitor by Marigold logo
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  • Loops logo
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  • eWebinar logo
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    Email nurture

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  • Outgrow logo
    ToolClient acquisition
    Build quizzes, calculators and assessments that engage visitors and capture qualified leads without coding.

    Email nurture

    From $14/mo yearlyFree planAffiliate link